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Show it your look

Accounts you love, real photos, your products and your documents: what makes the work look and sound like you.

Add accounts you'd love to look like

  1. 1Open Brand.
  2. 2In Your references, type an account under Make me like and tap Add.
  3. 3Add two to five. Your department reads hundreds of each one's posts, reads them again every week, and learns their pictures, their layouts and what works for them.

Tip. Pick accounts whose posts you'd happily post yourself: often a business like yours that you admire. They lend light, mood and ideas. Your own colours and logo stay yours.

You can also upload Pictures you like in the same card, with a note of what to take from them, like the light or the layout. They are never posted. Nouna may suggest a few accounts too, marked picked by Nouna: remove any that don't fit.

Send real photos

Real photos make the work look like your business. Send them in the chat: tap the paperclip, choose the photos, then tell your department what each one is for:

  • A product photo to build posts on: it asks which product, then makes new pictures of it.
  • A photo to post: it becomes an Instagram post, a carousel or a TikTok, or you let your department choose.
  • A look I like, to learn from: never posted.
  • An ad I like, for my ads: never posted.
  • Our new logo.

Tip. Clear, well-lit photos of your place, your products and your team at work are worth more than anything else you can give it. A piece that shows your own people always waits for your yes before it goes out.

Keep your products up to date

Your department only markets the products it knows. It finds them on your website or Shopify store, and lists them on Brand under Products. Keep your site current, with a clear photo of each product. Price lists or menus? Upload them on Brand under Your files.

Correct your six documents

Setup writes six documents about your business: Brand identity, Marketing strategy, Product information, Competitors, Design guide and Content strategy. Every specialist works from them.

  1. 1Open Brand, then the document under Business documents.
  2. 2Tap Correct something and say what's wrong.
  3. 3Tap Save the corrected version. Every specialist follows it from then on.