What works, and what holds it back
Do
- Answer the setup questions yourself, in your own words.
- Connect Instagram and your other channels in your first week.
- Add two to five accounts you'd love to look like.
- Send real photos of your place, your products and your team.
- Keep your website's products, prices and photos current.
- Correct your documents on Brand as soon as something is wrong.
- Review every few days, with a few words when you can.
- Tell the chat about launches, events and offers a week or two ahead.
Avoid
- Rejecting a batch without opening it: every no is learned.
- Asking for the same change piece after piece: tell the chat once instead.
- Adding references that don't look the way you want to look.
- Sending other businesses' photos to post as your own.
- Leaving a channel on Reconnect: its pieces wait until you sign in again.
- Judging it on its first day: it gets better every week.
A good first week
- 1Day 1. Answer the setup questions and take the tour.
- 2Day 1. Connect Instagram and any other channel you post on.
- 3Day 2. Add two to five accounts you love on Brand, and send ten or so real photos in the chat.
- 4Days 2 to 7. Review your first pieces, and add a few words to your changes and your noes.
- 5Any day. Tell the chat what's coming up this month.