Paid-ad execution boundaries

Where available for a connected Meta Ads account, a paid experiment needs separate draft, spending and execution approvals. Connecting Google Ads for reporting does not authorize launching ads.

Audience suggestions are based on confirmed brand strategy, campaign context, and available evidence. They are proposals for human review, not proof that an audience will perform.

Nouna may help structure a budget proposal when the user provides constraints. It does not infer an affordable budget or guarantee a return.

No. Nouna cannot autonomously increase a budget or spend customer funds. Every provider write is bound to the selected account, an explicit maximum spend, an expiry, and a separate customer authorization.

Yes. The approved experiment records a maximum spend and currency, and the server rejects provider execution when the exact authorization, account, resource, credential, or cap no longer matches.

Nouna can recommend a reduction when receipt-bound performance data is available. Pausing losers or the full experiment is a separate authorized operation and is reported complete only after provider readback.